SISTERLOVE REBRAND CONCEPT
SisterLove, Inc. was founded in July of 1989 and began as a volunteer group of women with a passion to educate Atlanta, and especially communities of women, about HIV prevention, self-help, and safer sex techniques. Inspired by SisterLove's message, I challenged myself to modernize the nonprofit's branding.
The new logo and branding draw on ideas from their current look and their first-ever logo, which features two women with a heart and a breast cancer symbol. The new design combines the best features of this nonprofit to symbolize its mission to inspire and educate the community.